Email Marketing Manager

Company Name:
The Sage Group
The Sage Group is looking for an Email Marketing Manager to work with our client, a global telecomm company. This person will be responsible for the development, launch, analysis and reporting of various email marketing programs using Marketo. The role primarily involves close collaboration with global business segments in designing and implementing their outbound B2B email campaigns. This person will also be involved in creating integrated digital demand generation campaigns for the same teams.

Plan, collaborate and launch email campaigns(25-30/month) for business segments in the US, Europe, India and Asia. Campaigns are in support of demand generation, high profile offline events, newsletters and more.
Launch, and optimize nurture programs based on digital assets
Work with graphic designers and copy writers to produce well-designed, results-oriented email, landing pages and web based copy
Review, test and AB test campaigns
Create monthly email campaign and nurture reports and make recommendations for continual improvement

Skills Required:
2-4 years email marketing experience with Marketo (or equivalent marketing automation solution).
Ability to create sophisticated programs containing smart campaigns, landing pages and forms.
Experience collaborating in different time-zones with geographically dispersed teams including segment marketing, product marketing and creative services
Highly organized, clear-thinking and results oriented, combining creativity and analytics
Great work ethic and a diligent and methodical approach to ensure error-free campaigns
Ability to set realistic deadlines and prioritize work that can sometimes come together at the same time
Flexibility in working hours to collaborate with India and APAC teams during their business hours (must be available 6-8am PT or 9-11pm PT)

Start: ASAP
Timing: 40 hrs/week; potential to convert to FTE
Location: onsite in Burlingame & some remote work

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